It is mostly said by Panji
Anoff of pidgin music that entertainment should be a right for every living
soul in the world to enjoy, especially when they have a contributing factor
towards something in the society.
Well, we must say that we would
want to borrow that saying and ask Vodafone Ghana, organizers of 020 live
concert which is their biggest music concert every year a right for everyone
who contributes to their net profit every year.
Of what reason should the
020Live concert be a right, a school of thought will ask, well, when you have
the average Ghanaian spending a cedi of credit, five times in a day multiplied
by a week to a month then to a year, you will realize that person deserves to
enjoy anything the network does in the form of entertainment within that year.
We aware that this year’s
020live concert will host one of America’s biggest hip hop sensation Ludacris who
is coming into the country for this big concert and is scheduled to take place
on the 29th of September 2012 at the DOME.
This concert is one huge
night of relaxation and excitement packaged hence Vodafone should make it free,
if not for everyone at least for their loyal customers who patronize their
services every single day.
It is believed that a lot
of finances go into these productions but what will be more rewarding when
Vodafone thinks about their loyal subscribes or the whole country for that
matter and give them a treat of the year. I am very sure each customer will
stay with the network for a long time at the end of the concert that is they
get the chance to go for free.
We will not be surprised
when tickets for the Ludacris 020live concert will be so expensive that
majority of the people who use the service and are huge funs of the hip hop
artiste cannot attend hence you depriving them of their benefit of been part of
the network.
If networks that make huge
net profits every year are putting together one big entertainment package on
their calendar, then they should consider their subscribers who also have
stayed with them throughout that year.
A free entry to this
concert will mean a lot to the nation, especially the subscribers of the
network and the artiste on bill as he will get to perform to a more loud audience
rather than a calculated audience, after all, what does the network stand to loose, these subscribers will keep on patronizing their services after the
concert and it is still money in the bag.
Story: Nana Yaw Wiredu /
18newspaper.com
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